🎬  Case Study: EA+ Client Messaging Video
Client: AGIA Affinity
Role: Motion Designer, Voiceover Artist, Video Editor
Tools Used: After Effects, Screenflow, Stock Libraries

​

🧠  Objective

To introduce AGIA's updated Emergency Assistance Plus (EA+) website to affinity group partners—over 100 organizations representing more than 30 million members—highlighting its modernized UX, improved e-commerce functionality, and customizable plan structure.
 

🎨  Concept & Creative Approach

This promotional piece was built as a cinematic walkthrough of the platform's transformation, showcasing its sleek new interface and user-centric improvements while reinforcing EA+ as a trusted leader in travel protection.

Visual Technique:

• Captured seamless screen recordings of both the legacy site and the upgraded version to illustrate progression.

• Used animated overlays and transitional effects to guide the viewer through key updates.

• Featured a dynamic 3D animation recreating physical EA+ materials (cards, brochures, letters) with shadows and depth to evoke brand longevity and professionalism.

Tone:

• Narration voiced by the creator to maintain consistency, warmth, and credibility.

• Motion graphics and animated text added polish and clarity.

​

📝  Script Excerpt

“...The new website will offer an intuitive, user-friendly interface with a modern design and elevated imagery that will inspire wanderlust and help visitors better understand the EA+ value proposition...”

​

📈  Results & Impact

While not a consumer-facing campaign, the video succeeded in energizing key stakeholders by previewing the direction and potential of the brand's digital overhaul. It contributed to internal alignment and rollout excitement ahead of the platform’s official launch.

​

🔧  Responsibilities

• Storyboard planning and animation design

• Voiceover recording and audio editing

• Screen capture and compositing

• Final assembly and output for internal distribution
   

🧩  Creative Highlights

• Integration of legacy assets in a 3D animated environment

• Balance of sleek UX visuals with emotional resonance

• Precise screen capture timing for clear UI comparisons